You design the test. The personas take it.

Build personas from your research, brief the mission like you’d brief a participant, and decide when the run is done. Percio does the walking.

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Sound familiar

Design reviews end in “I think” versus “I think”

  1. 01

    Your research ends in a deck

    Months of interviews, and none of it shows up when the next screen is being decided.

  2. 02

    Testing waits for the next study

    The design changes every sprint. The usability test happens once a quarter, if at all.

  3. 03

    The review ends in opinion

    You know the flow too well to see it fresh, and nobody else in the room has evidence either.

01 · Your research

A persona built from what you already know.

Describe who you design for in a chat: interviews, notes, segments. Percio compiles it into a persona with a mind of her own — what she notices, what she already knows, what she expects, and how she feels when a screen lets her down.

02 · Your brief

Write the test the way you’d run it

A mission, the scenario she steps into and the condition that ends the run — the same brief you’d give a participant. Improve with AI suggests a sharper wording; you apply it or dismiss it.

03 · The run

Watch it like a moderated session

Every step shows the screen she is on, what she is about to do and why she thinks it will work. You see the hesitation as it happens, not in a summary afterwards.

Her screenThe page she is on, liveHer browser as she sees it, with the cursor on the control she is about to use.
Her reasoningWhat she does next, and whyThe step in her own words: the action she is taking and why she expects it to work.
Her pathEvery step, in orderThe steps and clicks so far, with how far into the run each one happened.

04 · The evidence

Findings grounded in heuristics, not taste

Each finding names the Nielsen heuristic it breaks, quotes the persona who hit it and points at the step where it happened — ranked by what it did to her, not by how loud it looks.

Step 28

Under the hood

Every persona thinks before she clicks.

She sorts the screen, notices what stands out, recalls what she knows, decides, and feels the result. Every step leaves a trace you can read.

FAQ

Questions designers ask.

You build them in a chat from what you already know about your users — interviews, notes, segments. There are no built-in personas; each one is yours.

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Bring evidence
to the review.

Turn your research into personas, brief the test, and walk in with the screen that proves the point.

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